Analysis of a hotel business

Leasing of a standard facility that can accommodate your guests and staff members and of course the purchase of daily supplies toiletries and food ingredients et al are part of what will consume a large chunk of your startup capital, in essence, if you choose to start the business on a small scaleyou will still have the need to go source for fund to finance the business.

Analysis of a hotel business

Hospitality industry news, articles, publications, trends, tips, ideas, strategies and best practices … How to Write a Persuasive Hotel Business Plan OK, so you have decided to realize your dream and open your own hotel.

You have thought out an amazing concept delivering unparalleled guest service. The next step would be to write a hotel business plan. However this is where most entrepreneurs get stuck. But until you finish your business plan, you will not be able to get the financing either.

So you end up with ideas sitting in your head not realizing your dream. Really it is not that difficult to make a good hotel business plan.

It is merely a structured summary of your idea. Most people try to include everything about their hotel concept in the plan. This leads to an indigestible super novel like bookwork, aka a mess.

They key is, knowing what to include, and what not to include in your hotel business plan. Create a clear road map for success. Excite investors rather than bore them to death like most business plans full of redundant information do.

And you need to lead readers down the exact path you want. For investors and lenders it is crucial they can quickly comprehend your plan, without reading the whole document. Executive Summary This exists of two parts: It explains why you are in business or or which huge need you are solving, that currently is not being met.

Analysis of a hotel business

What do you hope to accomplish? Industry Analysis Information on the current industry trends and the current state of the market and how this will impact your hotel.


This is needed as investors want to be sure you really understand the hotel industry. Customer Analysis n-depth information on your target market, including geographic, demographic, socio-economic, psycho-graphic, behavioral segmentation details. Which are the types of guests who will mostly stay at your hotel?

6+ Hotel SWOT Analysis Templates - DOC, PDF | Free & Premium Templates Get Full Essay Get access to this section to get all help you need with your essay and educational issues.
Situation Analysis How does it apply to the hotel industry? The primary reason to perform this analysis is to help a hotel be able to develop a strong business strategy.

Explain how your hotel will meet the needs of these main segments in terms of location, amenities and services. Competitive Analysis A study of your local competition or global concept competitors, with each of their strengths, weaknesses, occupancy rates and market share SWOT analysis.

What makes you stand-out? Strategic Plan This exists of 3 parts: How will you position yourself? What will your message be to the different segments of your business mix? How will your direct marketing work?

Will you do offline promotion? Which 3rd party channels will you use and how will you manage availability?

What technology will you need? What pricing and yield techniques will you use? What will your payment and cancellation policies be?

Analysis of a hotel business

Operations Plan How will you run the hotel? How much staff and supervisors will you need?The hotel industry is one of the many business industries who are in need of a SWOT analysis. Through a SWOT analysis, the hotel industry is able to get a short but concise overview of the business about its strengths, weaknesses, opportunities and strengths.

SWOT analysis of Sheraton Hong Kong Hotel. Strengths of Sheraton Hong Kong Hotel 1. Best Location and Seaview Hotel located at Tsim Sha Tsui, it is center of Hong Kong, many shopping complexes and near Hong Kong Space Museum, Cultural Center, and major corporate offices.

Through the SWOT analysis, the hotel industry in India can better meet the needs of tourists. The SWOT analysis can be applied in different industries and for hotels, this is also necessary. Before you start a hotel business in your area, be sure to conduct this analysis before entering the market.

OK, so you have decided to realize your dream and open your own hotel. You have thought out an amazing concept delivering unparalleled guest service. The next step would be to write a hotel business plan. It’s like a road map to the opening. However this is where most entrepreneurs get stuck.

Why /5(). A hotel’s real estate is one of its most valuable assets and it is essential to be able to accurately value this critical investment.

SWOT Analysis of Hotel Industry -

To be successful, hotel investors must be able to determine the financial interests of those involved in any project: the owner, the operator, and the lender.

In. Economic Analysis of the United States Hotel Industry Background Information Our team chose the hotel industry in the United States for our economic analysis. The hotel business has existed since the earliest times, and has influenced the development of the economy since the founding of this country.

SWOT analysis of hotel industry | Essay Example